Paid Media Buyer

Job Description

A clean energy technology company is seeking a Paid Media Buyer to lead global paid advertising initiatives across Meta, Google, and TikTok. The ideal candidate will be responsible for developing data-driven strategies that drive lead generation, optimize performance, and support international market growth. This position suits a performance marketer experienced in managing campaigns end-to-end across multiple regions.

Key Responsibilities

• Develop, launch, and manage paid ad campaigns across Meta, Google, and TikTok from start to finish.
• Implement strategic audience targeting, bidding, and budget allocation to maximize ROI.
• Conduct A/B testing on ad creatives, copy, and audiences to improve campaign performance.
• Track, analyze, and report campaign metrics, providing actionable insights for optimization.
• Collaborate with creative and funnel management teams to ensure consistent and effective campaign delivery.
• Stay updated on advertising trends, new tools, and emerging ad formats to improve performance.

Requirements

• 3–5 years of hands-on experience managing paid campaigns on Meta and Google (TikTok experience preferred).
• Proven ability to execute and optimize campaigns across multiple countries and markets.
• Strong understanding of lead generation, audience targeting, and metrics such as CPL, CPA, and ROAS.
• Proficiency in Meta Ads Manager, Google Ads, and TikTok Ads Manager.
• Analytical mindset with strong reporting skills using Google Analytics and platform dashboards.
• Excellent written and verbal communication skills in English.

How to Apply
Interested candidates should click the apply button to complete the application form and record a short video highlighting their relevant skills and experience.