Digital Marketing Manager, Shopify Apps at Vitals

Digital Marketing
September 11, 2025
Full Time Remote
Apply Now

Job Description

A leading all-in-one Shopify app is seeking a hands-on Digital Marketing Manager to scale growth efforts across content, video, paid advertising, SEO, and affiliate channels. The app serves over 30,000 stores worldwide, reaching 150M+ shoppers each month, and maintains a perfect 5/5 rating on the Shopify App Store. This opportunity is ideal for a builder who thrives on speed, creativity, and leveraging AI tools to deliver measurable results.

Responsibilities

  • Execute and optimize marketing campaigns across TikTok, YouTube Shorts, Instagram Reels, Meta Ads, Google Ads, and Shopify Ads.
  • Use AI tools such as ChatGPT, HeyGen, and CapCut to generate, script, and edit content, including short-form videos.
  • Design and launch landing pages quickly using Webflow or AI-assisted tools.
  • Manage email marketing flows, including onboarding, reactivation, and affiliate communications.
  • Collaborate with affiliates and creators to launch user-generated content campaigns and expand installs.
  • Track performance metrics across installs, trials, and retention to drive data-informed improvements.

Requirements

  • 3–6 years of digital marketing experience, preferably within SaaS or Shopify apps.
  • Proven success with multi-channel marketing campaigns, especially TikTok, YouTube Shorts, Instagram Reels, and Meta Ads.
  • Strong background in using Generative AI for content and video creation.
  • Hands-on skills in filming and editing short-form videos.
  • Ability to build and optimize landing pages.
  • Familiarity with SEO, email marketing, and affiliate marketing fundamentals.
  • Excellent written communication and detail-oriented mindset.
  • Bonus: experience creating AI-driven product videos or explainers.

What’s Offered

  • Fully remote role with competitive compensation.
  • Clear ownership of marketing execution and growth initiatives.
  • Chance to build a recognized brand in the Shopify ecosystem.
  • Stability, freedom, and support to grow professionally.

Related Jobs