Email & SMS Account Manager at Indoor Golf Outlet
Job Description
Indoor Golf Outlet is hiring an experienced Email & SMS Account Manager to lead and optimize their Klaviyo-powered marketing programs. This role involves planning, executing, and tracking campaigns that drive customer engagement and sales while maintaining a consumer-first and brand-aligned tone. The ideal candidate will bring both strategic insight and operational precision to ensure campaigns are effective, accurate, and timely.
Key Responsibilities
- Manage email and SMS campaigns using Klaviyo, including automated flows such as abandoned cart, post-purchase, and re-engagement.
- Coordinate promotional campaigns for seasonal sales, supplier promotions, and weekly communications.
- Collaborate with leadership and creative teams to translate initiatives into clear campaign briefs.
- Monitor campaign performance metrics, recommend optimizations, and run A/B tests for continuous improvement.
- Ensure quality control across all campaigns, verifying accuracy of product details, discounts, links, and alignment with Shopify backend.
Requirements
- Bachelor’s degree in Marketing, Communications, or related field, or equivalent experience.
- Proven background in email and SMS marketing management, ideally in an e-commerce environment.
- Proficiency with Klaviyo and Shopify; familiarity with Figma and QA/project management tools.
- Strong English copywriting and editing skills.
- Excellent organizational, problem-solving, and communication abilities.
- Ability to manage multiple projects independently while collaborating effectively with teams.
