Google Ads Expert – Astria Learning

Nigeria
April 9, 2026
Remote
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Job Description

Astria Learning, a global ed-tech company, is seeking a Google Ads Expert to lead its paid search and media strategy across Google platforms. This role is ideal for a data-driven professional who treats ad spend like an investment, consistently optimizes campaigns, and drives measurable growth.

Key Responsibilities

  • Develop and manage full-funnel Google Ads campaigns including Search, Display, YouTube, Performance Max, Shopping, and Remarketing.
  • Optimize bids, budgets, targeting, and creatives daily to maximize ROAS, CPA, and conversion rates.
  • Set up, audit, and maintain tracking with GA4, Google Tag Manager, and conversion events, ensuring accurate performance measurement.
  • Conduct A/B tests on creatives, landing pages, audiences, and bidding strategies to identify growth opportunities.

Requirements

  • 3–5+ years of experience managing Google Ads campaigns with measurable results.
  • Hands-on knowledge of Search, Display, YouTube, Performance Max, and Shopping campaigns.
  • Proficiency in GA4, Google Tag Manager, Google Merchant Center, and conversion tracking.
  • Strong analytical skills with the ability to interpret data and translate insights into actionable improvements.
  • Ability to manage advertising budgets and consistently improve campaign ROAS.
  • Excellent written communication skills for reporting and stakeholder updates.

Preferred Skills

  • Google Ads certifications (Search, Display, Video, Performance Max).
  • Experience in e-learning, SaaS, or education technology campaigns.
  • Familiarity with landing page optimization and CRO principles.
  • Knowledge of other paid media platforms such as Meta Ads or LinkedIn Ads.

How to Apply
Interested candidates can apply directly through the application button. Please include detailed examples of previous Google Ads campaigns with performance metrics.

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