Social Media Manager at PiccKr
Job Description
PiccKr is hiring a Social Media Manager to strengthen its digital presence, grow engaged online communities, and support brand visibility and partnerships across major social platforms. This role suits a creative and data-driven professional with hands-on experience in content creation, video production, paid advertising, and performance analytics. The position combines remote work with in-person meetings and brand activations in Lagos.
Key Responsibilities
- Develop and execute a content strategy across Instagram, X (Twitter), LinkedIn, Facebook, TikTok, and YouTube
- Create, publish, and manage high-quality posts, reels, short-form and long-form videos aligned with brand identity
- Plan, script, produce, and optimize YouTube content, including thumbnails and SEO elements
- Manage a content calendar and ensure consistent posting schedules across platforms
- Monitor social media trends and apply innovative content ideas to drive engagement
- Engage actively with followers, respond to comments and messages, and manage online communities
- Plan, run, and optimize paid social media and YouTube advertising campaigns
- Track performance metrics, conduct A/B testing, and prepare insight-driven reports
- Identify and engage potential business partners, influencers, and collaborators through social channels
- Plan and execute email marketing campaigns using Mailchimp, including audience segmentation and performance tracking
Requirements
- Proven experience as a Social Media Manager or in a similar digital marketing role
- Strong skills in content creation, video production, and basic video editing
- Experience managing YouTube channels and applying SEO best practices
- Hands-on knowledge of paid social media advertising and analytics tools
- Ability to interpret data and turn insights into actionable strategies
- Strong communication, organizational, and time-management skills
- Ability to work independently and collaboratively in a hybrid work environment
How to Apply
Interested and qualified candidates should send their CV using Social Media Manager as the subject of the email.
