Job Description
Clyne Paper Limited is seeking a creative and witty Social Media Handler to manage online presence with humor, strategy, and professionalism. The ideal candidate will know how to engage a West African audience, craft compelling content, and position tissue paper products as both premium and fun.
Responsibilities
- Develop and execute engaging content strategies across social media platforms, including Instagram, Facebook, and Twitter.
- Create witty, brand-aligned captions and responses that resonate with audiences and spark conversations.
- Monitor and analyze social media performance, providing insights and adjustments to improve engagement.
- Identify and leverage trending topics to creatively integrate tissue products into online conversations.
- Collaborate with marketing teams to maintain a consistent brand voice and campaign direction.
Requirements
- Proven experience in social media management, with a portfolio showcasing humorous and engaging work.
- Strong writing skills, with the ability to balance humor and sophistication in different contexts.
- Proficiency in using social media analytics tools to measure campaign success.
- Ability to manage multiple accounts, stay organized, and meet deadlines.
- Added advantage: Experience with paid ads, FMCG brands, or knowledge of the Nigerian market.
How to Apply
Interested candidates should submit a resume and cover letter, along with a task-based assessment:
- Create a 3-day content plan for the Mushy premium tissue paper line, balancing humor and class.
- Draft 3 witty Twitter replies to customer questions about tissue products.
- Propose a 1-week social media campaign that uses humor to build brand awareness and drive engagement.
- Explain how campaign success would be measured, including key metrics.
- Write a creative Facebook ad for serviettes, targeting small restaurants in Abuja.