Digital Marketing Specialist at Phillips Outsourcing Limited

Job Description

A leading outsourcing and workforce management company with over 16 years of experience in Nigeria and presence across Africa is seeking a Digital Marketing Specialist. This role offers the opportunity to work in a fast-paced environment and contribute to impactful campaigns that drive business growth.

Responsibilities

• Plan, launch, and optimize digital campaigns across Meta, Google, LinkedIn, and X (Twitter).
• Manage newsletters, email marketing, and automation flows.
• Monitor campaign performance metrics such as CTR, CAC, and ROAS.
• Collaborate with editorial, design, and sales teams to amplify content and branded campaigns.

Requirements

• Minimum of 4 years hands-on digital marketing experience, preferably in tech, media, or fast-paced industries.
• Strong knowledge of paid campaign management across Meta, Google, and other major platforms.
• Proficiency in email marketing and automation tools (e.g., Mailchimp).
• Solid understanding of growth loops, conversion funnels, and audience engagement strategies.
• Both creative and analytical mindset, balancing storytelling with performance.