Head, Marketing at CASA 45 Enterprises Limited

Marketing
Lagos
April 28, 2026
₦600,000 - ₦650,000 / month
Full Time
Application ends: May 4, 2026
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Job Description

CASA 45 Enterprises Limited is seeking an experienced Head of Marketing to lead and execute high-impact marketing strategies within a dynamic nightlife and hospitality environment. This role requires a creative and data-driven professional capable of driving brand visibility, increasing customer engagement, and delivering memorable event experiences that boost revenue and market presence.

Location: Victoria Island, Lagos
Employment Type: Full-time
Salary: N600,000 – N650,000 monthly

Key Responsibilities

  • Develop and execute innovative event strategies, including themed nights and high-energy experiences to drive foot traffic and customer spend
  • Create and manage engaging content across social media, newsletters, and digital advertising platforms while maintaining a consistent brand voice
  • Oversee promotional schedules and in-venue content, ensuring seamless run-of-show execution for events and campaigns
  • Manage social media platforms, content calendars, and audience engagement to build strong online presence and brand awareness
  • Plan and execute digital marketing campaigns, including PPC, display advertising, and targeted ads across platforms such as Facebook and Instagram
  • Maintain and utilize customer databases and CRM tools to drive email marketing campaigns and guest retention strategies
  • Build and manage relationships with influencers, vendors, and community partners to enhance brand visibility
  • Monitor competitor activities and industry trends to inform marketing strategies and maintain competitive advantage
  • Oversee marketing budgets and allocate resources effectively to maximize return on investment
  • Analyze performance metrics such as ticket sales, customer traffic, and digital analytics to optimize campaign effectiveness
  • Lead cross-functional collaboration with internal teams including promoters, operations staff, and management to ensure smooth event execution

Requirements

  • Bachelor’s Degree in Marketing, Business Administration, or a related field
  • 3 – 5 years of proven experience in marketing, preferably within hospitality, entertainment, or nightlife industries
  • Strong understanding of digital marketing, social media management, and content strategy
  • Experience managing events, promotions, and brand campaigns
  • Ability to analyze data and translate insights into actionable marketing strategies
  • Excellent communication, leadership, and organizational skills

Application Closing Date
4th May, 2026

How to Apply
Interested and qualified candidates should send their CV using “Head, Marketing” as the subject of the email.

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