Head of TikTok Shop

November 5, 2026

Job Description

Catch Creation is a global eCommerce company built for the digital age. We create, grow, and manage online brands that inspire customers and deliver real value through exceptional products and experiences. We’re looking for an experienced Head of TikTok Shop to take full ownership of our TikTok Shop channel and drive it to the next level. This is not an entry-level position, we need someone who has already managed TikTok Shop at scale and can hit the ground running.

 

 

 

 

 

Salary: $130,000 – $160,000

 

 

 

 

 

Key Responsibilities

  • Own the day-to-day relationship with our in-house outreach team, ensuring they deliver on 70+ monthly LIVE hours, creator campaigns, and shop optimization
  • Review LIVE performance analytics and provide strategic direction to maximize GMV
  • Coordinate product sample shipments, inventory availability, and promotional calendars with teams
  • Hold team accountable to KPIs while maintaining a collaborative, growth-focused partnership
  • Develop tiered affiliate commission structures and incentive programs that drive sustainable growth
  • Create and maintain creator communication workflows, from initial outreach templates to ongoing relationship management
  • Identify and cultivate relationships with high-performing creators, micro-influencers, and brand advocates
  • Manage creator compliance, ensuring content aligns with brand guidelines and platform policies
  • Own TikTok Seller Center management: product listings, pricing strategy, promotional setup, shop health monitoring
  • Monitor and resolve shop violations, policy issues, and account health concerns proactively
  • Manage negative review responses and customer experience touchpoints within TikTok Shop
  • Stay current on TikTok platform changes, algorithm updates, and emerging best practices

 

Key Requirements

  • 2+ years of hands-on TikTok Shop management experience at a brand or agency generating significant GMV
  • Proven track record of scaling TikTok Shop revenue through affiliate programs and creator partnerships
  • Deep expertise in TikTok Seller Center, affiliate management systems, and platform analytics
  • Experience managing and building creator/affiliate outreach teams
  • Strong understanding of content performance metrics and what drives viral, shoppable content
  • Experience working with agencies and holding external partners accountable
  • Exceptional communication skills, you can rally creators, manage teams, and present to leadership